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Why You Feel "Stuck" (Even When You're Doing Everything Right)
Have you ever felt tired, stuck, and uncomfortable in your body, even when you feel like you’re doing everything right? It’s a frustrating feeling, and if it sounds familiar, you’re not alone. I’ve spoken with countless women over 40 who are dealing with this exact struggle. The reason is often that we've been taught that fitness success looks like rigid routines and constant, punishing discipline. But that belief simply doesn’t hold up when you’re also juggling: A demanding

Deb Goodge
2 days ago2 min read
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Why You're Still Exhausted After Work (And How to Fix It)
You finish your workday completely drained. You sit in the car outside your house for five minutes just to gather yourself before walking in. You tell yourself you should go for a walk, move your body, or prep something healthy for dinner. But instead, you collapse on the couch, scroll your phone, and feel quietly frustrated with yourself. Here's the truth: You're not lazy. You're not unmotivated. Your body is trying to run on fumes, and your current habits aren't refueling i

Deb Goodge
Nov 93 min read
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Breaking Free from the "All or Nothing" Trap in Fitness
For years, I was convinced that achieving my fitness goals required an all-in, no-excuses approach. I thought "dedication" looked like this: 5 AM workouts, no matter how little I slept. Meal prepping every single bite, with zero flexibility. No rest days, because who has time for that? If I missed a workout, I felt like a failure. If I ate something that wasn't on my rigid plan, I'd throw in the towel and promise to "start over on Monday." If my body felt tired, I ignored it

Deb Goodge
Nov 23 min read
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The 5-Step Fitness Restart Plan for Busy, Ambitious Women
You've been here before. Standing at the starting line of another fitness journey, armed with good intentions and a new workout plan. But this time feels different—because you're tired of starting over. If you're a busy, ambitious woman who's ready to build real strength and confidence without burning out, this post is for you. I'm sharing the exact 5-step framework I use with my clients in the REVIVE program, and it's the same path I'd follow if I had to restart my own fitne

Deb Goodge
Oct 264 min read
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The Real Risk Isn't Failure, It's Settling for "Fine"
Most ambitious women I work with give me the same answer when I ask how they're doing: "I'm fine." Fine… but exhausted. Fine… but stressed. Fine… but running on caffeine and pushing through each day instead of truly living it. Here's what no one tells you: staying "fine" is the riskiest choice you can make. When you settle for "fine," you slowly lose the energy, confidence, and strength you need to truly thrive. You might not notice it right away—it happens gradually, creepin

Deb Goodge
Oct 192 min read
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From Exhausted to Empowered: The Secret to Thriving Over 40
When was the last time you went through a full week and thought to yourself: “I actually feel strong, energized, and completely in...

Deb Goodge
Oct 123 min read
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Stop Waiting, Start Thriving: The Case for Taking Action Now
If there's one thing I hear over and over from ambitious moms, it's this: "I'll start once things calm down." "I'll focus on me after...

Deb Goodge
Oct 52 min read
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Ambitious Moms: Redefining Strength Beyond the Gym
When most people hear the word "strength," they picture barbells, dumbbells, and endless reps at the gym. But here's the truth ambitious...

Deb Goodge
Sep 283 min read
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The Shift Every Fitness Mom Needs To "Succeed" With Fitness
You've accomplished a lot already. You've built a career, raised a family, and learned how to juggle a thousand moving pieces while...

Deb Goodge
Sep 213 min read
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Strong Is the New Superpower for Ambitious Moms
You've probably heard the phrase "strong is the new skinny," but what if we took it a step further? For ambitious moms like you, strong...

Deb Goodge
Aug 33 min read
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